Posts by: Kevin Frisch

A recent random conversation with an old friend has been circulating in my head over and over like a Kars4Kids jingle… Here’s how the conversation went:


Friend: “Kevin, when was the last time you fell off your bed in middle of the night?”

Me: “I can’t remember ever falling off my bed.”

Friend: “When you go to sleep at night do you have any fear whatsoever of falling off your bed while sleeping?”.

Me: “No.”

Friend: “Would you lay down and fall asleep on a bed that was securely fastened to the edge of the roof of the Empire State Building?”

Me: __________________________________ (Passed out just from the visualization…)

If you saw someone lay down on such a bed and sleep soundly – would you think they are psychopaths with zero value for human life? Or would you say that they have amazing strength and control over their mind and feelings to be able to completely eradicate irrational fears that are not grounded on facts or logic.

So many decisions we make, or decisions that we put off making are due to fears of “What if I fall off the bed?” or similar irrational worries.  I have sat with business owners who were presented with solutions that would save them tens of thousands of dollars and/or streamline their processes and increase productivity and yet fail to make the move due to “What if I fall off the bed?” worries.

So, where are you sleeping tonight? Happy Tuesday & Happy Selling!
Kevin

Fear

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The more we support our small businesses, the better we make our communities – especially now.  American Express has launched a new offer to encourage Card Members to “Shop Small”.

Your customers – Amex Card Members – can get $5 back in the form of a statement credit after they spend $10 at small businesses – in-store and online – up to 10x (for a total credit of $50!).

Visit AmericanExpress.com/ShopSmall to download your toolkit if your business is eligible for the offer and add or update your business to the Shop Small® Map at AmericanExpress.com/PublicProfile. Spread the word and encourage your customers to enroll their Amex card by 7/26/20 and spend by 9/20/20.

If you need any assistance with this offer, feel free to call Banquest support team at 855.323.8300 or email us at support@banquest.com.

Amex Shop Small is Back!

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